Pin Based Transactions
Accepting debit cards as a pin based transactions reduces fraud since the system verifies funds in real time and reduces merchant processing costs as typically a discount rates is not applied. For only a small transaction fee, merchants can accept payment that is more convenient than cash or check.
Features and Benefits
Pin Based transactions are virtually fraud-proof. With real time authorizations and funds verifications, merchant's rarely have to worry about potential chargebacks for credit card fraud. It is a far more secure way to accept payment and costs only a fraction of a credit card transaction. Debit cards can also be processed as credit cards, however asking your customer to enter the pin, will give you all the benefits of a true secure pin based debit transaction.